• Foundation

    Before diving into design, we'll assist you in pinpointing your ideal cline, core values, and position statement.

    This ensures a clear understanding of the brand's creative direction from the outset.

    Identity

    Once the foundation is in place, we will guide you in sculpting your brand identity, so that you speak to the values and aesthetics of your ideal clients.

    Your brand identity may include: Primary Logo, Alternate Logo, Logo Icon, Color Palette, and Font Suggestions.

    (To be discussed)

  • During this consultation, we work with your core business values to prioritize your distinctive brand strategy.

  • The primary logo is the fundamental visual representation of a brand, embodying its essence, values, and personality in a single mark.

    Your brand's primary logo should be meticulously designed to be instantly recognizable and memorable; serving as the cornerstone of your identity across all communications and touch points.

    We'll carefully craft a primary logo to convey the brand's positioning, establish credibility, and foster a strong emotional connection with its audience.

  • The alternate logo provides a versatile and adaptable representation of a brand's identity, offering flexibility to accommodate various design needs and usage scenarios.

    We'll create an alternate logo that will maintain the core elements and essence of the primary logo, yet simplified or adjusted to better suit specific contexts, such as smaller sizes, different color backgrounds, or alternative placements.

  • The sub mark is a supplementary graphical element derived from a brand's primary logo, designed to provide versatility and enhance brand recognition across diverse contexts.

    We'll create a sub mark that retains key elements or motifs from the primary logo, but are simplified or stylized to offer alternative representations, and can be used in situations where the primary logo may be too intricate.

  • A brand board serves as a visual blueprint for a brand's identity, consolidating its core elements into a single, cohesive presentation.

    May Include: Logo Usage,
    Color Values, Typography

    (To be discussed)

BRAND STRATEGY

This ensures that our time together runs smoothly and is as effective as possible.

Here’s how it works:

  • We'll discuss your business objectives and project timeline.

    Following this, we'll provide a personalized project proposal detailing itemized deliverables, total investment costs, and a comprehensive service agreement.

  • We'll arrange a strategy consultation either online or in person (Miami, FL), where we collaborate with your core business values to prioritize and chart your distinct online strategy.

    We'll identify your ideal client and formulate strategies that attract and cultivate their loyalty.

  • We'll present a unique concept that embodies the definitive brand strategy for your online business.

    This concept will include ongoing deliverables for your review, providing you with the opportunity to give direct feedback on what impresses you and areas that may require adjustments.

  • After refining the concept, we'll integrate its functionalities into your website operations.

    For larger projects, we'll utilize project management software to streamline timelines and deadlines.

    We'll guide you on leveraging your new brand through a digital Brand Guidelines booklet.

    Additionally, we'll provide a comprehensive 1-hour video tutorial to familiarize you with your updated brand strategy.

  • The moment has arrived for launch!

    With all components integrated, your website and online shop are prepared to be unveiled to your audience. Lauren Kristen Vila | Ellvee Art & Design, LLC is here to provide ongoing technical support and address any questions you may have.

  • Whether you require a rapid website update to promote a new deal or need assistance with formatting your monthly newsletter, our ongoing monthly support ensures direct access to Lauren Kristen Vila | Ellvee Art & Design, LLC for all your continuous projects.

  • During this consultation, we work with your core business values to prioritize your unique online strategy.

  • We'll create an overall aesthetic and vibe for your website, so it embodies your brand and attracts ideal clients to your business.

  • We'll add AI created content as a placeholder for your website, which can be edited to increase website traffic and attract repeat customers.

  • We'll create a SquareSpace website that uses your brand elements to elevate your business and target your ideal clients.

    The projected designed pages
    may included:     Home, About,
    Services Page, Projects

    (To be discussed)

  • After your website launches, we'll give you a tutorial on making any future edits in-house.

WEBSITE PROCESS

This ensures that our time together runs smoothly and is as effective as possible.

Here’s how it works:

  • We'll discuss your business objectives and project timeline.

    Subsequently, we'll provide a personalized project proposal outlining specific deliverables, total investment costs, and a comprehensive service agreement.

  • We'll arrange a strategy consultation either online or in person (Miami, FL), where we collaborate with your core business values to prioritize and chart your distinct online strategy.

    We'll identify your ideal client and formulate strategies that attract and cultivate their loyalty.

  • We'll provide a unique concept featuring top-tier design and branding tailored for your online business.

    This concept includes ongoing deliverables that you can review.

    This stage offers you the chance to give direct feedback on elements that impress you and areas where adjustments may be needed.

  • After refining the concept, we'll implement its features into your website operations.

    For larger projects, we utilize project management software to streamline timelines and deadlines.

    We'll provide guidance on leveraging your new brand through a digital Brand Guidelines booklet.

    Additionally, we'll offer a comprehensive 1-hour video tutorial to familiarize you with your enhanced web experience.

  • The moment has arrived for launch!

    With all components integrated, your website and online shop are prepared to be unveiled to your audience. Lauren Kristen Vila | Ellvee Art & Design, LLC is here to provide ongoing technical support and address any questions you may have.

  • Whether you require a rapid website update to promote a new deal or need assistance with formatting your monthly newsletter, our ongoing monthly support ensures direct access to Lauren Kristen Vila | Ellvee Art & Design, LLC for all your continuous projects.

  • Foundation

    Before diving into design, we'll assist you in pinpointing your ideal cline, core values, and position statement.

    This ensures a clear understanding of the brand's creative direction from the outset.

    Identity

    Once the foundation is in place, we will guide you in sculpting your brand identity, so that you speak to the values and aesthetics of your ideal clients.

    Your brand identity will include: Primary Logo, Alternate Logo, Logo Icon, Color Palette, and Font Suggestions.

    Collateral

    We'll craft custom collateral items for you to start reaching a wider audience by getting your brand name out into the world.

    Your brand collateral may include: Instagram Highlight Icons, Instagram Story Patterns & Backgrounds, Social Media Profile Pictures & Banners, Email Signature, and Business Card.

    (To be discussed)

  • During this consultation, we work with your core business values to prioritize your distinctive brand strategy.

  • The primary logo is the fundamental visual representation of a brand, embodying its essence, values, and personality in a single mark.

    Your brand's primary logo should be meticulously designed to be instantly recognizable and memorable; serving as the cornerstone of your identity across all communications and touch points.

    We'll carefully craft a primary logo to convey the brand's positioning, establish credibility, and foster a strong emotional connection with its audience.

  • The alternate logo provides a versatile and adaptable representation of a brand's identity, offering flexibility to accommodate various design needs and usage scenarios.

    We'll create an alternate logo that will maintain the core elements and essence of the primary logo, yet simplified or adjusted to better suit specific contexts, such as smaller sizes, different color backgrounds, or alternative placements.

  • The logo icon is a distilled graphical element derived from the brand's primary logo, capturing its essence in a simplified and easily recognizable form.

    We'll create a symbol or emblematic representation that embodies the core identity and values of the brand in a concise visual element related to the primary logo, but designed to be versatile and adaptable, capable of standing alone as a recognizable symbol of the brand, such as a favicon.

  • Brand icons are minimalist graphic representations that distill the essence of a brand into a single, easily recognizable symbol. Unlike traditional logos, brand icons focus on conveying the core identity and values of the brand through simple shapes, symbols, or motifs.

    We'll create brand icons to serve as visual shorthand for the brand, instantly evoking its personality and identity with just a glance, such as favicons or social media profile pictures.

  • The brand pattern is a distinctive visual motif or design element that forms the foundation of a brand's visual identity system. It consists of repeated shapes, symbols, or textures that are uniquely associated with the brand and reflect its personality, values, and aesthetic.

    We'll create a brand pattern that can be used as backgrounds, borders, or decorative elements in marketing materials, packaging, digital interfaces, and other brand assets.

    Brand patterns not only enhance brand recognition, but also reinforce brand recall and association by creating a memorable and cohesive visual identity that resonates with consumers.

  • We'll create a business card that's small and portable that represents the brand's identity.

    Not only will the business cards feature essential contact information such as name, job title, company name, phone number, email address, and website URL (QR Code), but also the logo or branding elements to reinforce brand identity and establish a visual connection with the recipient.

  • Social media templates are customizable design frameworks crafted to simplify the creation of engaging and visually appealing content for social media platforms.

    We'll create (four) reusable templates that will typically include pre-set layouts, graphic elements, and placeholders for images, text, and other media, which will allow users to quickly and easily create professional-looking posts, ads, or stories.

  • A brand style guide will enable you to establish brand cohesion across all consumer touchpoints.

    May Include: Brand Strategy, Logo Usage, Color Values, Typography, Brand Photography, Brand Mockups

    (To be discussed)

THE LOVE

Let’s see what our clients have had to say about the work we’ve accomplished together:

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Porta

  • During this consultation, we work with your core business values to prioritize your unique online strategy.

  • We'll create an overall aesthetic and vibe for your website, so it embodies your brand and attracts ideal clients to your business.

  • Gain a full understanding and knowledge of what your ideal client is searching online. From there, you will know the exact keywords to pull from continuously on your website, so you can continue to appeal to these customers during their searches.

  • We'll handcraft written content for your website, so that you can increase website traffic and attract repeat customers.

  • We'll outline every page of your website to ensure a thorough understanding of each page's goal and user flow; as well as, increase website traffic and reach ideal clients.

  • We'll create a SquareSpace website that uses your brand elements to elevate your business and target your ideal clients.

    The projected designed pages may included: Home, About, Services Page, Projects / Programs, Local SEO Landing Page, Book Now / Apply Now with App

    (To be discussed)

  • We'll set up and install the third party scheduling plugin of your choice.

  • After your website launches, we'll give you a tutorial on making any future edits in-house.

LET’S WORK TOGETHER

Based in Miami, FL, but it’s 2024, time zones are no longer a barrier to collaborating and achieving success together in launching your brand and/or website.

  • During this consultation, we work with your core business values to prioritize your distinctive brand strategy.

  • Foundation

    Before diving into design, we'll assist you in pinpointing your ideal cline, core values, and position statement.

    This ensures a clear understanding of the brand's creative direction from the outset.

    Identity

    Once the foundation is in place, we will guide you in sculpting your brand identity, so that you speak to the values and aesthetics of your ideal clients.

    Your brand identity will include: Primary Logo, Alternate Logo, Logo Icon, Color Palette, Font Suggestions

    (To be discussed)

  • The primary logo is the fundamental visual representation of a brand, embodying its essence, values, and personality in a single mark.

    Your brand's primary logo should be meticulously designed to be instantly recognizable and memorable; serving as the cornerstone of your identity across all communications and touch points.

    We'll carefully craft a primary logo to convey the brand's positioning, establish credibility, and foster a strong emotional connection with its audience.

  • The alternate logo provides a versatile and adaptable representation of a brand's identity, offering flexibility to accommodate various design needs and usage scenarios.

    We'll create an alternate logo that will maintain the core elements and essence of the primary logo, yet simplified or adjusted to better suit specific contexts, such as smaller sizes, different color backgrounds, or alternative placements.

  • The sub mark is a supplementary graphical element derived from a brand's primary logo, designed to provide versatility and enhance brand recognition across diverse contexts.

    We'll create a sub mark that retains key elements or motifs from the primary logo, but are simplified or stylized to offer alternative representations, and can be used in situations where the primary logo may be too intricate.

  • A brand board serves as a visual blueprint for a brand's identity, consolidating its core elements into a single, cohesive presentation.

    May Include: Logo Usage,
    Color Values, Typography

    (To be discussed)

  • During this consultation, we work with your core business values to prioritize your unique online strategy.

  • We'll create an overall aesthetic and vibe for your website, so it embodies your brand and attracts ideal clients to your business.

  • We'll add AI created content as a placeholder for your website, which can be edited to increase website traffic and attract repeat customers.

  • We'll create a SquareSpace website that uses your brand elements to elevate your business and target your ideal clients.

    The projected designed pages may included: Home, About, Services Pages, Projects

    (To be discussed)

  • After your website launches, we'll give you a tutorial on making any future edits in-house.

  • During this consultation, we work with your core business values to prioritize your unique online strategy.

  • We'll create an overall aesthetic and vibe for your website, so it embodies your brand and attracts ideal clients to your business.

  • Gain a full understanding and knowledge of what your ideal client is searching online. From there, you will know the exact keywords to pull from continuously on your website, so you can continue to appeal to these customers during their searches.

  • We'll handcraft written content for your website, so that you can increase website traffic and attract repeat customers.

  • We'll outline every page of your website to ensure a thorough understanding of each page's goal and user flow; as well as, increase website traffic and reach ideal clients.

  • We'll create a SquareSpace website that uses your brand elements to elevate your business and target your ideal clients.

    The projected designed pages may included: Home, About, Services Page, Projects / Programs, Local SEO Landing Page, Book Now / Apply Now with App

    (To be discussed)

  • We'll set up and install the third party scheduling plugin of your choice.

  • After your website launches, we'll give you a tutorial on making any future edits in-house.

  • GOOGLE WORKSPACE SETUP

  • During this consultation, we work with your core business values to prioritize your distinctive brand strategy.

  • Foundation

    Before diving into design, we'll assist you in pinpointing your ideal cline, core values, and position statement.

    This ensures a clear understanding of the brand's creative direction from the outset.

    Identity

    Once the foundation is in place, we will guide you in sculpting your brand identity, so that you speak to the values and aesthetics of your ideal clients.

    Your brand identity will include: Primary Logo, Alternate Logo, Logo Icon, Color Palette, and Font Suggestions.

    Collateral

    We'll craft custom collateral items for you to start reaching a wider audience by getting your brand name out into the world.

    Your brand collateral may include: Instagram Highlight Icons, Instagram Story Patterns & Backgrounds, Social Media Profile Pictures & Banners, Email Signature, Business Card

    (To be discussed)

  • The primary logo is the fundamental visual representation of a brand, embodying its essence, values, and personality in a single mark.

    Your brand's primary logo should be meticulously designed to be instantly recognizable and memorable; serving as the cornerstone of your identity across all communications and touch points.

    We'll carefully craft a primary logo to convey the brand's positioning, establish credibility, and foster a strong emotional connection with its audience.

  • The alternate logo provides a versatile and adaptable representation of a brand's identity, offering flexibility to accommodate various design needs and usage scenarios.

    We'll create an alternate logo that will maintain the core elements and essence of the primary logo, yet simplified or adjusted to better suit specific contexts, such as smaller sizes, different color backgrounds, or alternative placements.

  • The logo icon is a distilled graphical element derived from the brand's primary logo, capturing its essence in a simplified and easily recognizable form.

    We'll create a symbol or emblematic representation that embodies the core identity and values of the brand in a concise visual element related to the primary logo, but designed to be versatile and adaptable, capable of standing alone as a recognizable symbol of the brand, such as a favicon.

  • Brand icons are minimalist graphic representations that distill the essence of a brand into a single, easily recognizable symbol. Unlike traditional logos, brand icons focus on conveying the core identity and values of the brand through simple shapes, symbols, or motifs.

    We'll create brand icons to serve as visual shorthand for the brand, instantly evoking its personality and identity with just a glance, such as favicons or social media profile pictures.

  • The brand pattern is a distinctive visual motif or design element that forms the foundation of a brand's visual identity system. It consists of repeated shapes, symbols, or textures that are uniquely associated with the brand and reflect its personality, values, and aesthetic.

    We'll create a brand pattern that can be used as backgrounds, borders, or decorative elements in marketing materials, packaging, digital interfaces, and other brand assets.

    Brand patterns not only enhance brand recognition, but also reinforce brand recall and association by creating a memorable and cohesive visual identity that resonates with consumers.

  • We'll create a business card that's small and portable that represents the brand's identity.

    Not only will the business cards feature essential contact information such as name, job title, company name, phone number, email address, and website URL (QR Code), but also the logo or branding elements to reinforce brand identity and establish a visual connection with the recipient.

  • Social media templates are customizable design frameworks crafted to simplify the creation of engaging and visually appealing content for social media platforms.

    We'll create templates that will typically include pre-set layouts, graphic elements, and placeholders for images, text, and other media, which will allow users to quickly and easily create professional-looking posts, ads, or stories.

  • A brand style guide will enable you to establish brand cohesion across all consumer touchpoints.

TIMELINE & INVESTMENT

The duration of each project depends on its scope and will be determined during a personalized consultation.

Payment will be divided into installments corresponding to the project timeline, as outlined in our estimated project scope and invoice schedule.